People

Jack Bensimon

Jack Bensimon

Founder, President & Lead Strategic Thinker, Bensimon Byrne

Carol Fox

Carol Fox

Partner & Chief Operating Officer, Bensimon Byrne

Colleen Peddie

Colleen Peddie

Partner & Chief Financial Officer, Bensimon Byrne

David Rosenberg

David Rosenberg

Partner & Chief Creative Officer, Bensimon Byrne

Joseph Bonnici

Joseph Bonnici

Creative Director, Bensimon Byrne

Amanda Alvaro

Amanda Alvaro

Managing Director, Narrative Advocacy Media

Jon Toews

Jon Toews

Creative Director, Mighty Digital

Max Valiquette

Max Valiquette

Managing Director of Intellectual Property & Content Development, Bensimon Byrne

About

Ingenious since 1993

In 1993, two friends and colleagues decided they were going to open their own agency. Since then, Jack Bensimon and Peter Byrne’s agency has become one of the most effective in Canada. And, we might add, the best agency to work for in the country.

In only 18 years we’ve already racked up our share of landmarks, achievements and memories. Below read a brief history of our agency, learn about three divisions that make it unique and discover the founding beliefs on which Bensimon Byrne is built.

Our history. In 1993, Jack and Peter open a five person creative shop. In three years, the agency adds 15 new employees and 15 new clients. 

		In 2000, Bensimon Byrne produces ‘The Rant’ for Molson Canadian, which became the most popular TV commercial in Canadian history. 

		Between 2004 and 2007, Jack and Peter are joined by 3 new partners and add two new companies – Mighty Digital and Narrative Advocacy Media. The three companies produce the anti-smoking campaign Stupid.ca. 

		In 2008, Peter Byrne retires leaving the four remaining partners. Between 2008 and 2010, Jon Toews becomes Mighty Digital Creative Director and Ian MacKellar becomes Bensimon Byrne Creative Director.

		How we work. Bensimon Byrne – We persuade people. To buy a product or try a service. We’ve become the most effective agency in Canada. 

		Mighty Digital. We harness technology. Create content. Make tools. 

		Narrative Advocacy Media. Every company has a story. We make those stories relevant. We manage, shape, and anticipate public opinion.

		Together, we’re the only agency to provide a full solution under one roof.

		Our Beliefs. Be the best agency to work for.

		Keep things simple. Flat is good.

		Respect People. We let you do what you’re good at. Which is having ideas.