Consumerology Report

The Consumerology Report is a national survey commissioned by Bensimon Byrne and conducted by The Gandalf Group. It is a quarterly initiative designed to discover how important macro trends may, or may not, be impacting individual consumer behaviour. The study provides a unique perspective on Canadian attitudes.

Consumerology

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2009

December 2009: Economic Trends and Consumer Behaviour Mini-Report

This mini-report looks at how the recession continues to impact consumer attitudes and behaviours.

2009

September 2009: Economic Trends and Consumer Behaviour Mini-Report

This mini-report provides an update of economic trends and consumer behaviour since the previous report released in April 2009.

2009

September 2009: Evolving Attitudes to Health and Nutrition

This edition examines how cost is the biggest barrier to Canadians eating healthy.

2009

April 2009: Economic Trends and Consumer Behaviour

This edition shows how the recession is impacting consumer behaviour and spending habits.

2009

March 2009: New Canadians, New Consumers

This edition explores how consumers differ in behaviour and opinion depending upon how long they've lived in Canada.