Bensimon Byrne is one of Canada’s leading independent agencies. For over three decades, we’ve challenged traditional ways of thinking about advertising to build brands, drive growth, and impact culture.
As an equal opportunity employer our goal is to build a diverse workforce that is representative, at all job levels, of the world we live in.
The Associate Business Lead will develop relationships with day-to-day clients, lead the execution of campaigns with a comprehensive understanding of client business and brand needs to be able to translate them into agency actions. They will support strategy development, be a champion for creative, and identify and evaluate solutions quickly.
Reporting into the Senior Client Service Lead (Group Business Director/Senior Business Lead), the Associate Business Lead is a highly organized and accountable leader who can build relationships and collaborate with all TADIEM teams to deploy effective communications strategies. You are responsible for day-to-day account management including relationship health and flawless execution of integrated multi-channel campaigns by working closely with the project management team and agency resources.
A solid communicator, strong relationship builder, confident presenter
A strategic thinker who is curious by nature and eager to understand the clients’ marketing and integrated communication plan, how that translates to creative assets and ultimately business growth.
Someone who can ‘read’ the room, even on Zoom
Known for highly organized nature, with an eye for details while never losing sight of the big picture
Someone who understands and is comfortable in the digital eco-system and how consumers truly engage with brands
A natural problem solver, comfortable with a degree of ambiguity
A lover of powerful creative ideas and executional excellence whose passion motivates others.
Someone who contributes positively to agency culture and values
What You'll Do
Build and nurture strong client relationships to foster trust
Maintain a thorough understanding of the client’s needs including overall objectives, brand standards, product innovations, marketing challenges
Monitor and evaluate category landscape for holistic understanding of trends, insights and competitive campaigns
Support annual, seasonal and long-range planning process on a fully integrated account
Work closely with key agency partners through collaborative planning and lead the execution of campaigns with a thorough understanding of production process
Lead and manage agency resources to support the account and campaigns
Ensuring creative strategy supports and builds brand equity
Getting to the root of the ask and identify needs to lead campaign development and execution
Oversee and lead tactical brief development, identifying opportunities beyond the ‘ask’
Build an understanding of the forecasting, risk assessment and overall financial health on account
Work closely with the project manager, ensuring projects are completed on time and on budget
Have a minimum of 4 – 6 years of related experience
Nice to have – retail and social experience
If you require any accommodations during the selection process, please reach out.